Hope You’re Thirsty!

Water, water everywhere! As you already know, water, the fresh, drinkable kind, is an increasingly scarce resource these days. Which is why you take short showers, water gardens at non-peak sun hours, and put off washing your car every week (at least it’s a great excuse!). But did you know that every 8 oz. cup of joe you slurp down in the morning uses 140 liters of water? Or that every cup of tea uses 35 liters? Better hope you’re thirsty!

Cuppa Joe

You see, the real water use of a product includes not only the eight ounces of H2O that you put into the coffee maker, but also the water used in the growth and processing of the plant that becomes your morning wake-up potion. Even if you make a habit of conserving water directly, your buying habits can make a HUGE difference in the amount of actual water your lifestyle consumes. To find out more about your REAL water consumption, visit www.waterfootprint.org and use their handy water calculator to determine whether that weekly BigMac is using more than it’s fair share of your budget (trust me, it is: 1 lb of beef requires a staggering 8,000 liters of water to produce!).

While you’re there, check out the data on the nations of the world and how they score on their water footprints. Compare the nations’ abilities to limit their consumption to domestic supplies. You’ll probably be surprised.

So next time you’re at the market, consider buying more foods that have a minimal water footprint, rather than water-heavy meats and processed foods. And if you need a jolt in the morning, try tea instead of coffee, or even better, an alternative combination like fresh fruit and a morning walk. After all, with so many of the world’s population literally running out of potable water to drink, it’s one of the most effective ways you can help to share the wealth.

As a parting shot, take a look at this booklet, produced by the World Wildlife Fund, concerning agriculture and the environmental devastation caused by “thirsty crops”.

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